I'M HARSHIT, a Professional Social media Expert and NFT/Web3 enthusiast
About me
Hello! I’m Harshit Saluja, a passionate and self-driven Digital Marketing Executive based in Noida, India. With over 2 years of hands-on experience, I specialize in social media strategy, performance marketing, WordPress website development, content creation, and YouTube channel management.
My journey into digital marketing began with a simple curiosity about how brands connect with audiences online — and quickly turned into a career built on creativity, execution, and results. From working onsite with agencies like Kedar Beyond Creation to managing multiple client accounts remotely with Digital Ipsum and handling NFT and Web3 marketing initiatives at NFJ Labs, I’ve gained a 360° understanding of how to build, scale, and maintain a brand’s digital presence.
What I Do Best
Social Media Strategy & Management: I create and execute tailored strategies for Instagram, Facebook, LinkedIn, and YouTube. From content planning and scheduling to running campaigns and analyzing performance, I ensure your brand speaks to the right audience at the right time.
Paid Advertising: I run and optimize Meta ad campaigns (Facebook & Instagram) with a focus on ROI. Whether it’s increasing reach, generating leads, or promoting products, I help brands convert viewers into customers.
Influencer Collaborations: I’ve sourced, negotiated, and managed successful influencer partnerships that deliver real value and community growth.
Team Leadership: Led teams of interns to successful project completion by fostering a collaborative environment, conducting competitive analysis, and meeting strategic objectives consistently.
- WordPress Website Development: I design and manage user-friendly, mobile-responsive, SEO-optimized websites that align with business goals and branding needs.
- YouTube Channel Growth: I founded and scaled my own channel — Vritra Gaming — from 0 to 1,500+ subscribers in just 6 months, achieving monetization with no external help. I handled everything: video recording, editing, SEO, thumbnails, and influencer outreach.
- NFT & Web3 Marketing: At NFJ Labs, I handled marketing initiatives for NFT and Web3 projects — including community building, content creation, campaign strategy, and Discord management. I also bring personal experience from growing and moderating my own Discord communities, driving engagement, and building loyal audiences around NFT and Web3 projects.
years of Experience
Works/graphics
Website Design
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MY JOURNEY
My journey into the digital world began in 2018, driven by curiosity and a desire to explore how people earn money online. I started by watching YouTube tutorials and learning basic website development and graphic design on my own. I created my first website, Bollywood.org, where I shared content related to Bollywood actors and their history. Later, I launched Gyanny.com, a news portal website that gained traction and organic ranking. However, due to limited internet access in my area and no formal training, I had to step back from those projects.
In 2021, I shifted my focus to YouTube and launched a gaming channel called Vritra Gaming. I managed everything from video creation and editing to YouTube SEO, live-streamed BGMI, and built a thriving gaming community through Discord, which I created and managed entirely on my own. Within just six months, I grew the channel to 1,500+ subscribers and successfully monetized it. Alongside, I gained deep expertise in Discord community management and Web3 tools, handling integrations, engagement strategies, and server growth.
Determined to build a solid career in digital marketing, I enrolled in a professional course at DigiPerform, a leading digital marketing institute affiliated with Hindustan Times. I earned my certification, ranked first in the final exam, and soon after, completed a 3-month internship at OneIsOk, where I gained real-world experience in website development and content marketing.
Today, I’m a confident and capable Digital Marketing Executive, with hands-on experience in social media strategy, paid advertising, influencer marketing, WordPress development, and NFT/Web3 marketing. I’ve worked onsite at Kedar Beyond Creation and remotely with agencies like NFJ Labs and Digital Ipsum, managing client accounts, running campaigns, and leading content creation teams. At NFJ Labs, I spearheaded NFT and Web3 marketing initiatives, including community building, campaign execution, Discord management, and content creation, helping projects grow and engage with their audiences in the decentralized space.
From humble beginnings and self-learning to now executing full-scale digital campaigns — my journey has taught me resilience, adaptability, and a deep understanding of how digital platforms work. I’m passionate about helping brands grow online and believe in turning creativity into measurable results.
Achievements
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Enhanced brand engagement across multiple social media platforms by implementing consistent content strategies, creative campaigns, and influencer
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Developed user-friendly, high-performing WordPress websites that significantly improved client visibility, SEO rankings, and overall user experience across devices.
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Spearheaded content creation and scheduling for dynamic social media calendars that led to increased audience reach, higher engagement rates, and targeted traffic generation.
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Successfully monetized a personal YouTube channel (Vritra Gaming) within 6 months by managing end-to-end content production, editing, optimization, and audience building.
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Recognized as the top performer in DigiPerform’s Digital Marketing course, showcasing dedication to mastering both strategic and hands-on aspects of marketing.
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Spearheaded NFT and Web3 marketing initiatives at NFJ Labs, creating and managing Discord communities from scratch, driving engagement, and helping projects build loyal, active audiences in the decentralized space.